That is life, AND that is business


  • Alt

I have been quite the last few months – finding my way in wandering from old paths into new directions.

With no uncertainty, we can all agree this year has been a year that will always go down as a year we have recorded into the history books.

Personally, it has been an incredible year, but the worst year of my life – all in one. 

Business life has been good; I have been able to keep everything going. Not as I would have wanted or with the same speed/quality of design work, client communications or business growth as I have planned at the beginning of 2020, but the head is above water and still going. I have furthered my education in digital marketing and have set new goals for going forward in business.

During the last seven months, my two beautiful kids, 1.5 and 4.5, were at home. Together with my husband, we were keeping a household running, keeping business afloat together with my two passion projects (BraveArt and Curious). It was a year that made meeting deadlines and getting work done a luxury – as ALL my client will be able to agree upon!

All in all, in business life it has been great but not without its struggles.

I have met health goals, socialized more, invested in friendships and family and got to have a slower pace in routines. We are slowly moving into our weekend farmhouse. And I am finding my love for magazines, books, afternoon naps, a pampering spa date and understanding how to let go and relax again.

The most challenging thing this year - I have lost the biggest hero in my life, my dad. The one that taught me the importance of relationships, the best thing is to work for myself and never be dependent on anyone else, take care of what you own, not to overspend, never to buy the cheapest but always the best (as this will last a lifetime), to be honest, enjoy what you have worked for, save money, invest in friendships, always have your hand in God’s hand, be who you are, to enjoy the little things in life, enjoy a joke and laugh out loud, to have a childlike ability in faith, trust, belief and to work hard – he was my wingman. 
a Giant in our family lives. My personal most significant appreciation is that I could be his daughter. This momentous happening has shown me how strong I am with the power from Above that held us up, and that strength it is above any human understanding.

It has been a year I can’t explain, understand or rationalize. 
The unknown is where we as a society all are wandering around.

What I have found in 2020 is that I lost track of why I started kunshuis in 2010. I wanted to work for myself to be able to live the life I desire. To be creative in my terms, to be able to support my family and have free time to be the homemaker, mother, wife, daughter, sister and creative that I want to live without having to schedule life around deadlines. I have found that there are clients that have no respect for life’s seasons and priorities or grace for difficult times. I have found that it is time to do business the way that I want to. 

And genuinely wandering in the direction of what work-life balance means and looks like to me. It is time for massive shifts and changes. What worked ten years ago or even last year – is not what works for me now. 

That is life, AND that is business – always moving, shifting and reevaluating goals and plans - wandering with a new vision as each new life season comes and goes.

From January 2021, KunsHuis will be wandering into a stunningly new and exciting direction. And each and everyone is welcome to join on the new journey. With great appreciation for what I have gained in the last almost 11 years; I will be moving away from freelancing the way that you have known it.

2020 is still going; it was a year in which I lost what I hold dear and the catapult to what I have been craving to share and change for so many years.

Thank you for being my travel buddy into the unknown of 2020, and I hope that you will be next to me on this path of wonder going forward.